Creative & Effective Video Editing Techniques Every Video Editor Should know

If you are a movie buff and active on social media, you are probably well aware of how creative and skilled one must be to call themselves a successful video editor.

Video editing is not only a creative process but also is highly technical. And now that apps like Instagram and TikTok have made video content way more popular than before, this is the right time to get on the video creation bandwagon. Video editors are now in high demand as video content has become the most effective marketing tool of all time. 

However, let’s not forget that video editing is not something you can master in a day. You have to train yourself well and be consistent to succeed in this career path. And there’s one thing you must keep in mind – effective filmmaking is much more than production and high-quality footage. Post-production is what turns all the footage and other elements into an enjoyable video.

So, if video editing is something you are passionate about and want to get better at, here’s a compilation of the most creative and highly effective video editing techniques that will help you ace your career. To ease your work, you can use an online video editor as they come with a variety of transition options.

Standard Cut

Also known as a hard cut, this technique connects the last frame of a clip to the first frame of another. This is among the basics of video editing, but that certainly doesn’t mean it’s unimportant. It’s always up to the editor how they are going to use it.

For example, you can add dramatic moments to videos, such as showing a scene where a character says something they would never do and adding a clip where they are doing exactly that. You will find this type of scene widely used in movies. Such cuts will showcase not only your creativity but also your humor.

Jump Cut

When you cut out frames from a shot, it causes objects in the frame to jump – hence the name. This is one such technique that pushes forward in time and is mostly used within montages. You can achieve a jump cut by cutting out frames from the same shot. 

The only drawback is that this cut often looks rough, and viewers can think of it as a mistake, but once you learn to utilize this under the right circumstances, you will be able to use it dexterously more often.


Such shots look excellent when covered with suitable music or dialogues that explain the moment. Using this technique, you can show viewers a lot more content in a shorter time.

This technique is generally used to show the passage of time, story development, etc., to the viewers. The pace of this technique can be slow or quick, depending on the subject.


In this technique, the upcoming shot appears to ‘wipe’ away from the previous shot, hence the name. This transition technique got its popularity from Star Wars films and is still pretty reliable if you know where to use it correctly.

If you want to make short vlogs on TikToks and Instagram Reels, this technique is going to be very handy. 

J-Cut or L-Cut

The J-cut or L-cut has been used by video editors for decades, and it still hasn’t lost its charm. Using this technique can easily add visual interest and build more tension to a scene. 

Assume that you are working with clip A and clip B for a video. An L-cut is applied when the editor wants the audio from clip A to be continued when clip B comes on. The J-cut is exactly the opposite, as there the editor uses audio from clip B when the viewers are still seeing clip A. This technique is commonly used in documentaries and interviews.

Cutting on Action

Cutting on action is a classic technique that helps the editor make cuts between two different shots that seem almost invisible to the viewers. The name of this technique is pretty self-explanatory as it is applied at the point of action that our eyes and brain are expecting at the moment.

This cut not only helps you cover so much content within a few seconds but also looks so intense and seamless that the audience barely notices the cut. While this technique is a bit challenging to master, it will foster many creative ideas once you do get the hang of it. 

Cutting to Music

Videos are not just about the clips and pictures; music also plays a massive role in this medium.

As for cutting to music – the arrival of TikTok and Instagram Reels have made this editing technique very popular among users. In this technique, you have to cut the clip to match it with the beats of the music you use in the video.

This technique is so on-trend right now, and the best part is that it only takes a couple of minutes to make such videos. 

Since this type of edit is now huge on social media platforms, many online video editors are coming up with features that can help you create videos with this technique within a couple of minutes. You just have to make sure that the music you are using in the background compliments the vibe of the video.

Cutaway Shots

As previously mentioned, jump cuts can look unprofessional and rough at times. If you want to avoid such situations, consider cutaway shots to be your best friend.

This technique is used to take the viewer away from the main action. As the name suggests, this shot ‘cuts away’ the viewer from the main action and inserts another object of interest to make them connect to the video on a deeper level and build more tension.


Cross-cutting, also called parallel editing, is utilized to show the viewers events that are taking place simultaneously in different places.

This is a great way to make the scenes more intense, and heist movies use this technique a lot. Other than heist movies, Lord of the Rings and Inception have also made great use of cross-cut techniques. 

Invisible Cut

This is where you prove how organized, creative and skilled you are as an editor. In an invisible cut, you edit the clips in a way that they look like one continuous take. Films like Birdman and Gravity have used this technique seamlessly and have gotten so much praise for their beautiful cinematography.

To master an invisible cut, make sure you plan out pre-production accordingly and get the perfect shots, as it’ll save you so much time and effort later on.


Video editing is indeed a creative field, but before you start showing your creativity, you must first build a solid technical background to be much more efficient at your job.

Once you master these ten editing techniques and understand the importance of each technique under different circumstances, the videos you will produce will be much more appealing and entertaining to watch. 

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